Pricing
Simple pricing. Built for stores that take their customers seriously.
Start free. Go Pro when you're ready — a yearly license, never a monthly SaaS bill.
🔥 Founding 50
First 50 Pro buyers lock in at $49/year. Same price forever. No renewal hikes.
17 of 50 spots remaining
Claim Your Founding SpotEvery plan is self-hosted. Your data never leaves your store.
Free
$0 forever free
Get it on WP.orgEverything you need to start understanding your customers.
- Revenue snapshot — net revenue, orders & AOV (last 90 days)
- Customer list (up to 100 customers)
- Top customers & latest-orders widgets
- Search & most-viewed product insights
- Last 90 days of data
- 1 saved segment
- Weekly email digest (orders + top customers)
- CSV export (customer list & segment)
Pro — Single Site
$99 $49 per year, per site
Founding 50 price — locked for life. 17 of 50 spots left.
Upgrade to Pro — $49/yearEverything in Free, plus the full intelligence layer:
- Your full historical data (no 90-day cap)
- Unlimited segments + 30+ filters
- RFM scoring (10 segments)
- Customer health score (0–100)
- Churn prediction + alerts
- Behavioral auto-tagging
- Lifecycle stages
- Per-customer deep profile
- New-vs-returning-vs-guest revenue split
- Data integrity checker
- Cohort retention, marketing attribution & product profitability
Pro — Multi-Site / Agency
$179/year up to 5 sites
$299/year unlimited sites
Founding 50 applies to single-site Pro only.
Upgrade to ProEverything in Pro, for every store you run:
- Multi-site licensing (5 or unlimited sites)
- Use on client sites
- Everything in the Pro plan
Questions
Pricing FAQ
Free gives you the dashboard, the customer list (up to 100 customers), search insights, and the last 90 days of data. Pro unlocks your full history plus the intelligence layer: RFM scoring, 0–100 health scores, churn prediction with alerts, behavioral tags, lifecycle stages, unlimited segments with 30+ filters, and the data-integrity checker.
Yes — a 30-day free trial with no payment required. Because the plugin starts collecting data the moment you activate the free version, your trial shows real insights from your own store, not demo data.
Your store keeps running and the data already collected stays intact. You stop receiving Pro updates and support until you renew.
Yes. The Single-Site license covers one production store. The Agency license covers 5 sites or unlimited sites, so you can run it across every store you manage.
It's a yearly license — $99/year per site (or $49/year locked for life with a Founding 50 spot). Never a monthly SaaS bill, and never priced per order.
Yes. Pro includes a money-back guarantee through Freemius — if it isn't the right fit, request a refund and we'll take care of it.
Absolutely — the Agency license is built for that. Use PureDevs Customer History on your clients’ WooCommerce stores under a single 5-site or unlimited license.
PureDevs Customer History is built specifically for WooCommerce on WordPress. It does not support Shopify, BigCommerce, or other platforms — which is exactly why it can run entirely on your own server with no third-party data sharing.
Still deciding?
See how PureDevs compares, honestly, side by side.